Centerfield Enhances Lead Validation Capabilities through Partnership with Markaaz

Austin, TX – January 22, 2024 – Markaaz is pleased to announce a new collaboration with Centerfield, a leader in customer acquisition marketing. Markaaz, a global technology company, will bring its superior small business data solutions to enhance Centerfield's customer acquisition records. This partnership underscores Centerfield's ongoing commitment to delivering high-quality, validated leads to their customers.

Integrating access to Markaaz's global small business data introduces an advanced layer of verification, enhancing the precision of Centerfield’s lead validation process and delivering higher confidence on a greater number of validated global records.

Aniketh Parmar, Executive Vice President of Technology at Centerfield, expressed enthusiasm about the collaboration, stating, "Our partnership with Markaaz allows us to enhance the quality of our leads by leveraging their extensive small business data solutions. This enhancement aligns seamlessly with our commitment to providing clients with reliable and validated data for more effective customer acquisition."

Markaaz addresses the inherent challenges of sourcing, updating, and validating accurate data, especially for traditionally hard-to-verify businesses. This collaboration empowers Centerfield to significantly expand its small business records with a focus on those businesses that have historically been difficult to validate.

Hany Fam, Founder and CEO of Markaaz, shares, "At Markaaz, we’re dedicated to supporting small businesses worldwide by addressing the long-standing data challenges affecting various industries. Our partnership with Centerfield amplifies this impact. Together, we're actively working towards a future where all businesses can thrive."

For businesses navigating the complexities of the current market landscape, leveraging innovative solutions is paramount. Centerfield, with its advanced technology platform Dugout, provides robust customer acquisition services that support some of the biggest brands in engaging new customers and bringing in significant additional revenue.

For more information about Centerfield's customer acquisition services, please visit Centerfield's website. To learn more about Markaaz’s data solutions, visit our website here.

About Centerfield:

Centerfield activates and supercharges customer acquisition for many of the world's leading brands. Powered by its proprietary Dugout platform, Centerfield acquires customers at scale for leading residential service, insurance, e-commerce, and B2B organizations. Centerfield’s digital experiences and digital brands, such as Business.com and BroadbandNow.com, reach more than 150 million in-market shoppers annually. Headquartered in Los Angeles's Silicon Beach, Centerfield has offices in Boston, London, and Jamaica.

About Markaaz:

Markaaz is a global tech company that sets a new standard for small business data and solutions. With its proprietary matching algorithm, crafted by data experts and enriched through machine learning (AI/ML), it has created a Directory of over 300 million global small business records. This innovation allows banks, insurance, retail, marketplaces, and other companies to verify and approve more small businesses, accelerating access to vital products and services. Learn more at www.markaazstg.wpengine.com.

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